Nurtured in the rich soil of Toma Town, Hokkaido — a brand pork that takes pride in farm-fresh quality delivered straight from the source.
Asahiyama Pork is a brand pork produced by Eaton Co., Ltd., based in Touma Town, Kamikawa District, Hokkaido. Raised on the pure subterranean waters of the Taisetsu mountain range and a designated all-vegetable compound feed, these pigs develop a beautifully balanced meat quality where fat and lean are in perfect harmony, with a deep, authentic pork umami. The brand name ‘Asahiyama’ is derived from the Asahiyama district of Asahikawa City, also known as one of Hokkaido’s most celebrated tourist destinations, evoking the grandeur of Hokkaido’s unspoiled nature. What Eaton is most particular about is freshness. Orders are processed at the company’s own facility and shipped fresh — never frozen — directly across Japan, shrinking the distance from farm to table to virtually nothing. Breed selection is also deliberate: a three-breed cross of Large Yorkshire and Landrace sows with Duroc boars, renowned for their contribution to superior meat quality. The feed uses the ‘Yume Series’ designated by the Japan Swine Industry Cooperative Association — a purely vegetable-based compound of primarily corn and soybean meal that eliminates unwanted off-odor and draws out a clean, refined flavor. Shipping age is 170–185 days. As live selection is used, advance booking is required, but this ensures meticulous individual quality control and consistently uniform quality across every animal. With annual shipments of approximately 300 head, the limited production only heightens the brand’s rarity and appeal. Tokachi’s nature and the producer’s honest craftsmanship, concentrated in every cut — please do try Asahiyama Pork at least once.
Basic Information
- Name
Asahiyama Pork - Production Area
Tohma Town, Kamikawa District, Hokkaido - Management Body
Eaton Co., Ltd. - Breed / Crossbreeding
Female: Large White × Landrace; Male: Duroc - Meat Characteristics
Well-balanced red meat and fat with clean, gentle flavor and tender texture; farm-direct freshness brings out the natural depth of pork flavor. - Feed Characteristics
100% plant-based feed (primarily corn and soybean meal) with pure Daisetsuzan mountain spring water; uses the JAPA-designated ‘Yume Series’ formulated blend. - Shipping Age
170–185 days - Annual Production
Approx. 300 heads/year - Signature Dish
N/A - Certifications
Trademark Registration (March 31, 2017) - Related URLs
Asahiyama Pork | Eaton Co., Ltd.
Eaton Co., Ltd. | HPA Hokkaido Pig Farmers Association
Eaton Co., Ltd. | Pocket Marche - Source
Brand Pork Guidebook 2026 p.15
Asahiyama Pork | Eaton Co., Ltd.
HPA Hokkaido Pig Farmers Association
Pocket Marche
Last updated
June 20, 2026