Raised in the great land of Niigata — Echigo Mochi Buta: a finely grained meat quality and sweet fat.
Echigo Mochi Buta is a Japanese brand pork (meigara-buta) from Niigata Prefecture, managed by Niigata Farm Service Co., Ltd. Breed / crossbreeding: Three-breed cross (LWD): Female (Landrace × Large White or Large White × Landrace) × Male Duroc.
Echigo Mochi Buta (Echigo Mochi Pork) is a brand pork carefully raised at 14 farms within Niigata Prefecture. Inheriting the pig farming management system promoted by Global Pig Farm Co., Ltd. since 1978, this brand — trademark-registered in 2002 — has been cherished as a pork representing Niigata for over 20 years.
The defining feature is the finely grained, juicy meat quality and the premium fat with a subtle sweetness felt when it enters the mouth. The primary feed uses a designated commissioned compound feed centered on American corn — with ingenuity to draw out the inherent umami of pork. Furthermore, a consulting veterinarian regularly makes farm rounds to conduct production management — maintaining stable quality.
The breed is a three-breed cross — Landrace × Large White female, or Large White × Landrace crossed with Duroc male — outstanding in the balance of fat richness and clean finish. Shipped at 170 days of age and 120 kg as the standard — with firmly accumulated umami, reaching tables. The range of preparations is also wide — active in any preparation including shabu-shabu, katsu, ginger pork stir-fry, and miso soup with pork and vegetables. In shabu-shabu particularly, with minimal scum and a non-gamey, sweet fat flavor, it can be directly enjoyed — highly regarded.
Primary distribution is conducted through Global Pig Farm Co., Ltd. — annual shipments reaching 90,000 head. The stance of no compromise on quality management is one reason it is beloved on tables nationwide. Please do incorporate Echigo Mochi Buta — rooted in Niigata’s food culture — into daily tables.
Basic Information
- Name
Echigo Mochi Buta - Production Area
Niigata Prefecture (farms within the prefecture) - Management Body
Niigata Farm Service Co., Ltd. - Breed / Crossbreeding
Three-breed cross (LWD): Female (Landrace x Large White or Large White x Landrace) x Male Duroc - Meat Characteristics
Finely grained, juicy meat. The premium fat has a subtle sweetness, little off-flavor, and a clean finish. - Feed Characteristics
Designated commissioned compound feed (corn primary) - Shipping Age
170 days - Annual Production
90,000 head annually. Primary wholesaler: Global Pig Farm Co., Ltd. - Signature Dish
Shabu-shabu / Tonkatsu / Ginger pork (shogayaki) / Tonjiru (pork miso soup) - Certifications
Trademark registered: 2002 - Related URLs
Global Pig Farm Co., Ltd. (Official Site) - Source
Branded Pork Guidebook 2026, p.123
Global Pig Farm Co., Ltd. (Official Site)
Nobuta Butcher Shop (Official Site)
Matsui Foods (Official Site)
Related brand pork
Last updated
6/21/2026
