Hagi Mutsumi Buta

The pride of Hagi City, Yamaguchi — a brand pork of rich, full-bodied umami, raised on eco-feed with care for the environment.

Hagi Mutsumi Buta is a Japanese brand pork (meigara-buta) from Kibe-shimo, Hagi City, Yamaguchi Prefecture, managed by Ono Pig Farm Co., Ltd. Breed / crossbreeding: Female (Large White × Landrace) × Duroc.

Hagi Mutsumi Buta (Hagi Mutsumi Pork) is a brand pork born and raised in the Mutsumi area of Hagi City, Yamaguchi Prefecture. The producer — Ono Pig Farm Co., Ltd. — has over 50 years of pig farming history, handling everything consistently from breeding through fattening, processing, and direct sales — maintaining stable quality.

The defining feature is the commitment to feed — approximately 60% of the total feed is eco-feed made by drying and grinding local food residues including bread, rice bran, peanuts, and gyoza wrappers. This regional circular agriculture initiative was recognized — winning the Grand Prize in the Ministry of Agriculture, Forestry and Fisheries’ FY2019 awards (top prize: Director-General of the Agricultural Production Bureau Award, MAFF, and Japan Livestock Industry Association Chairman’s Award). Furthermore, in 2021 the Director-General of the Minister’s Secretariat Award (MAFF) at the 6th Industry Promotion Award was obtained — the innovative initiatives are highly evaluated nationwide.

By adding lactic acid bacteria to the feed, digestive function is supported — deeply drawing out umami while suppressing the unique odor easily developed in pork. In the barns, 1.6 square meters or more per head of space is secured to reduce stress — sawdust procured from nearby lumber mills is utilized as flooring — with devoted care throughout the entire rearing environment.

The meat quality readily develops marbling — the fat is sweet and smooth, with a deep flavor where umami overflows with every chew — a defining appeal. Hagi Mutsumi Buta is carefully raised over approximately 170 days from birth — the rich flavor can be fully enjoyed in diverse preparations including shabu-shabu, yakiniku, and tonkatsu. In addition to sales at the direct sales outlet, also purchasable via furusato nozei and official mail order — a brand pork gathering broad support from fans nationwide.

Basic Information

• Name
  Hagi Mutsumi Buta
• Production Area
  Kibe-shimo, Hagi City, Yamaguchi Prefecture
• Management Body
  Ono Pig Farm Co., Ltd.
• Breed / Crossbreeding
  Female (Large White × Landrace) × Duroc
• Meat Characteristics
  Naturally sweet fat and a soft meat quality with beautiful marbling. Lactic acid bacteria in the feed minimize off-odor — the umami deepens with every bite.
• Feed Characteristics
  Self-manufactured compound feed using eco-feed from local food byproducts (bread, rice bran, peanuts, gyoza wrappers) at approx. 60% of total feed. Lactic acid bacteria added to improve digestibility and suppress off-odor.
• Shipping Age
  approx. 170 days
• Annual Production
  Approx. 2,400 head annually
• Signature Dish
  Shabu-shabu
  Yakiniku
  Tonkatsu
• Certifications
  Trademark registered: September 13, 2021
  Brand regulations established
• Related URLs
  Hagi Mutsumi Buta Official Site (Ono Pig Farm Co., Ltd.)
  What is Mutsumi Buta — Hagi Meat Sales Co., Ltd.
• Source
  Branded Pork Guidebook 2026, p.165
  Hagi Mutsumi Buta Official Site (Ono Pig Farm Co., Ltd.)
  What is Mutsumi Buta — Hagi Meat Sales Co., Ltd.

Last updated
6/21/2026