Raised on olive — the pride of Sanuki. A brand pork from Kagawa where the umami and the sweetness of fat are wonderfully concentrated.
Kagawa Prefecture is known throughout Japan as the birthplace of domestically-grown olive cultivation. Born from giving pigs raised on the Kagawa earth a special feed drawing on local olives — that is ‘Olive Ton’ (Olive Pork). The residual pressings of fruit after extracting olive oil are high-temperature dried and processed into a caramel-flavored feed — giving for 30+ days before shipment at 0.5%+ olive feed mixed into feed containing 8%+ wheat grains is the brand standard. This feed effectively utilizes the by-product of the olive industry — Kagawa-style ingenuity of making full, wasteful use of local resources. By giving feed containing antioxidants (oleic acid, polyphenols, etc.) richly contained in olive fruits — unique changes are born in the pork. Umami components and sweetness components rise — in particular, fructose (fruit sugar) bringing a fruity sweetness is scientifically confirmed to be approximately 1.5 times higher than pigs not given olive feed. When eaten, the flavor of firm lean umami and clean, sweet fat in exquisite harmony spreads. Furthermore, with the characteristic pork off-odor suppressed by the olive feed — the authentic deliciousness of the ingredient can be directly felt. In shabu-shabu, the fat quickly dissolves and becomes clear — when combined with Kagawa’s seasonal vegetables, the deliciousness stands out even further. Please do enjoy at your table this proud brand pork of Sanuki — where the rich food culture and agricultural wisdom of local Kagawa have fused.
Basic Information
- Name
Olive Ton - Production Area
Designated farms in Kagawa Prefecture - Management Body
Olive Pig Promotion Association - Breed / Crossbreeding
Female (Landrace × Large White) × Duroc / Female (Large White × Landrace) × Duroc - Meat Characteristics
Olive feed elevates fructose content, achieving a harmonious balance between lean umami and sweet fat. Minimal of the off-odor typical of ordinary pork. - Feed Characteristics
Olive press cake (dried at high temperature into a caramel-scented feed) mixed at 0.5%+ into feed containing 8%+ wheat, given for 30+ days before shipping. Fructose approx. 1.5x higher vs. non-olive-fed pigs. - Shipping Age
N/A - Annual Production
Approx. 17,000 head annually - Signature Dish
Shabu-shabu / Tonkatsu (breaded pork cutlet) / Cold shabu-shabu - Certifications
Trademark registration: February 10, 2021
Brand regulations established: April 20, 2015
Farm HACCP certified
JGAP certified - Related URLs
Meat Museum (Olive Livestock Products) — Olive Ton - Source
Branded Pork Guidebook 2026, p.168
Meat Museum (Olive Livestock Products) — Olive Ton
Last updated
6/21/2026
